App Previews are videos specifically designed to play in Apple’s App Store. As with all aspects of iOS app development, Apple has very specific rules about what they allow in videos for the App Store.
Here’s an example of an iPhone App Preview:
As you can see, App Previews are made up of mostly screen-recorded footage – they’re designed to make the app “come to life” on the screen of your device so you can get a feel for what it would be like to use:
App Previews are an important part of the App Store on iPhone, iPad, Apple TV, and now any Mac running macOS Mojave or later. They are limited to a maximum of 30 seconds, but you can have up to three of these videos in an App Store listing.
- Apps available in the App Store for iPhone, iPad, Apple TV, and/or Mac
- Drawing attention to your App Store listing
- Giving potential users a feel for what your app feels like right at the moment they are considering downloading it
Ask us about discounted packages that include App Previews and other video types as a bundle!